Jennie Malafarina is the CEO of Virago Marketing, where she helps trucking, logistics, and supply chain companies turn their marketing into a revenue driver—not just a cost center. With a background in communications and public relations, Jennie brings a practical, no-BS approach to marketing—focused on what actually works in a relationship-driven industry. She specializes in helping brands build trust, stand out in crowded markets, and connect their marketing efforts directly to sales outcomes. Jennie is deeply embedded in the freight and logistics space, regularly contributing to industry conversations through podcasts, events, and content that challenges how companies think about marketing in this industry.